Why all Lead-buying industries/verticals (not just mortgage) need to embrace semi-exclusivity

  • By Sean Fenlon on April 14, 2007 in

    As the 600lb. gorilla in the mortgage leads space, Lending Tree essentially forced the issue down the throats of the mortgage industry back in 1998 with “When Banks Compete, You Win,” and all the other players (including iLeads, GetSmart, TheLoanPage.com, eLeadz, LowerMyBills, etc.) fell right in line. In other words, the lead-generation companies were in […]

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The Sub-prime Mortgage Market — CNN Open House w/ Gerri Willis

  • By Sean Fenlon on March 25, 2007 in

    Frankly, there has been a lot of bad press and mis-information strewn about with regards the market collapse of several publicly-trade sub-prime mortgage lenders. The media and the grapevine will always spotlight the crisis stories and scandals involving individuals or organizations in the mortgage industry. Facts seldom interfere with an exciting story. A recent New […]

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THREE PILLARS of Lead Generation

  • By Sean Fenlon on March 22, 2007 in

    Probably more than anything else, the folks at DoublePositive think about leads. The word “leads” means different things to different folks, but typically the word “leads” is referring to “sales leads.” Sales leads vary greatly by industry and by quality. However, after 10+ years in lead generation, I believe I have cracked the code on […]

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  • By Sean Fenlon on March 1, 2007 in

    Welcome all to the new DoublePositive Corporate Blog. This blog is intended for customers, suppliers, investors, and partners of DoublePositive Marketing Group, Inc. Readers of this blog should expect a regular and recurring stream of information, technology ideas, news, and opinions as contributed by the DoublePositive team. Topic will range far and wide, but will […]

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Top Hobbies & Interests

  • Music
  • Univ. of MD Men's Basketball (Terps)
  • Washington Redskins
  • Washington Wizards
  • Recreational (i.e. Don't-keep-score) Golf
  • Computers
  • Audiophile & Home Theater Equipment
  • Movies -- Just the Good Ones :-)
  • Fine Restaurants
  • Fine Wines
  • Sophisticated Stand-up Comedy

Recommended Books

Recommended Music

  • Pat Metheny Group -- The Way Up

    B0006M4SO6 B000I5XDWO B000I5XD10

  • Pat Metheny Group -- Speaking of Now

    B00005V6IF B0000E2W0U

  • Pat Metheny -- Orchestrion

    B008HFWF3U B008NR92ME

  • Pat Metheny Unity Group -- Kin (<-->)

  • Bobby McFerrin -- VOCAbuLarieS

  • Don Ellis -- Tears of Joy

  • Snarky Puppy -- aka "The Michael League Group"