The Fatal Flaw of GrandCentral (just acquired by Google)

  • By Sean Fenlon on July 5, 2007 in

    www.grandcentral.com (acquired by Google for reportedly $50M) I’ll go on record and emphatically agree that GrandCentral is a brilliant idea, long-overdue, and is extremely-likely to surprass all expectations. If there is any issue worth addressing, it is that of Caller-ID (vis-a-vis OUTBOUND calls) as opposed to the INBOUND calls the service in its current form […]

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Online Performance-based Marketing Overview – Part I

  • By Sean Fenlon on June 24, 2007 in

    The year was 1995 and a new technology startup called Netscape had a wildly successful IPO. Their product, of course, was the first widely adopted web browser and the Internet as we know it today was born. In the early days of the Internet, the web was largely static brochure-ware (meaningful and consistent media feeds […]

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Nextag Sold to Private Equity Firm for $1.2 Billion

  • By Sean Fenlon on June 10, 2007 in

    What is cool about being a weekend blogger is getting the scoop on 2 days out of the 7-day work week (~30% — not bad). Last time a hot news item hit the wires on a weekend, it was the DoubleClick purchase by Google. This time, however, the news is about Nextag. Here are the […]

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How Online Advertising, Mortgage Leads, and Coffee Beans are ALL Related

  • By Sean Fenlon on June 9, 2007 in

    Coffee stories are probably best-understood by lay folks throughout the world (although the same story could be told about both other options mentioned in the subject line, with only a slight change to “language” – see end of post). So, here is the blog post in the language of Coffee Beans… As coffee-drinking consumers we […]

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Ad:tech San Francisco 2007

  • By Sean Fenlon on April 28, 2007 in

    I returned home earlier this week from Ad:tech San Francisco 2007. It was a great tradeshow with great energy. Some tend to evaluate tradeshows on the personas and speakers appearing at the event. I personally tend to evaluate tradeshows at the exhibitor levels. The exhibition floors of most tradeshows often remind me of Malls – […]

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